good things
happen on hay st.
I'm Roderick Meijer, a freelance product designer. Hay St. is the name of my company, and the street name from where I first started creating digital products that are useful, usable and valuable for people.
Explore my work
Hay St. NZ
Hay St. NZ
Hay St. NZ
Hay St. NZ
Hay St. NZ
Hay St. NZ
Hay St. NZ

STARTED ON HAY ST. WELLINGTON, NEW ZEALAND

WORKED WITH SMALL AND BIG BRANDS

FOR LOCAL AND INTERNATIONAL MARKETS

CREATING
USEFUL,
USABLE,
VALUABLE.
As a freelance UX/UI designer I create Useful, Usable and Valuable products. Creating digital products that work with and for the user and where possible, bring in the element of fun!
UX Design
• Creating user stories
• Creating wireframes
• Rapid prototyping
• User research
• User testing
UI Design
• App designs
• Design System and style guides
• Responsive website designs
• Augmented Reality designs
• Digital out-of-home designs
RECENT
Projects
Postcode Lottery Group
Creating functional and accessible designs for Charity Lotteries
Accell Group
UX/UI Design for multi-country white-label e-commerce platform
Lotus Cars
Creating a premium customer experience
Shell Energy
Launch of new energy provider on the dutch Energy market
collaborated with